by DRW



Telecommunications giants Digicel sign major deal with reggae artist I-Octane.

The signing took place on Tuesday 23, September 2010.

Head of marketing at Digicel Donovan White said "Octane's success is linkened to that of Digicel.

"Over the past nine years, Digicel has demonstrated a strong commitment to preserving and developing all that's rich and beautiful about Jamaica, and our reggae music is a big part of this.

Today's signing is therefore further testament to the value that our Digicel brand places on brand Jamaica. I-Octane's music embodies positivity.

His track record of releasing successful hit after hit is indeed synonymous with Digicel and we look forward to working with I-Octane and his manager," he said.

Read More about Octane HERE

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