Dancehall fashion resurrection at Sting 2014 - Launch


Back in the day, fashion played an integral role in dancehall culture, with Magnum Sting being one of the premier annual events to showcase the most outrageous fashion and signature styles as females looked forward to turning heads in risqué, "bare as you dare" outfits.

This spectacular display of fashion will be revived at Magnum Sting 2014. The event's promoter, Supreme Promotions, has decided to turn the spotlight on the patrons this year by providing red carpet paparazzi entry, awards for those best dressed, and reduced entrance fees.

According to Sting boss, Isaiah Laing, the kings and queens of dancehall fashion can go all out, as the limelight awaits them at Jamworld.
"We will be issuing awards for the best dressed male and female. The entrance price will be lower than what it was last year, so it's a definite give back to the people who really make the show what it is today," he said.

The organisers further said that every year, performers place more emphasis on their 'Sting ensemble', even more so than any other event they may be booked for. This will not go unrecognized as they will be eligible for the awards: Best-dressed Male and Female artistes. The audience will select these winners, voting using their cell phones.

Sting director, Howard McIntosh, insists that, "The focus will be on the fan experience, to ensure that patrons are excited and happy at Magnum Sting 2014. We are targeting the original Magnum Sting fans and the new fans of reggae and dancehall. We also want all the communities to come out and support their artistes, their music and their dancers."

For the last seven years, Magnum Tonic Wine has celebrated dancehall culture by highlighting the fashion in the dancehall with the fashion segment on their dancehall TV show Magnum Kings and Queens.

"Dancehall is not just about the music, and everyone in the dancehall knows that flossing is just as important as knowing the latest moves. As Jamaicans, we love to look good and we love to make sure people see us looking good. Now Magnum Sting patrons are encouraged to come out in their best dancehall fashion and be noticed," said Sophia Fairman, J. Wray & Nephew Ltd's group brand manager for fortified wines and liqueurs.

Click here to post comments

Return to 2014.

Read more...

Recommended for you...

New! Talk to me
Was the information helpful? Something needs changing? I welcome your feedback here.

Great Articles You Might Have Missed

Please send us your Feedback, News, Photos, Press Releases, Music and/or Videos to our WhatsApp Number: 1-876-395-8008 or Email: info@dancehallreggaeworld.com

Not what you are looking for? Search the web for more Dancehall Reggae music information below...

Also connect with Dancehallreggaeworld.com on Social Media: 
Facebook | Twitter | Instagram | Youtube

Thank You!

What's New?  
Click Here
to see the VERY latest articles and features.
 

Dancehall Reggae music promotions

Promote Your Song or Riddim with us FREE! Click here for more information.

Recent Article

  1. Razor B launches new dancechallenge for Christmas

    Dec 11, 19 09:02 AM

    Dancehall artiste Roger Cassup, aka Razor B, has officially launched his ‘Bak Up’ challenge for the festive season. The challenge will see dancers from

    Read More

  2. Mavado Releases Top Shotta is Back

    Dec 09, 19 01:55 PM

    Mavado drops off his new track “Top Shotta Is Back” with The Baker giving it a worthy intro. On Friday we got a taste of what head-chef Mavado and sous

    Read More

  3. Charly Black Releases Stirring New Single and Video "REAL TEARS"

    Dec 09, 19 01:46 PM

    A Dose of Platinum as Recording Star Charly Black and Famed Producer Anthony Records Team Up Kingston, Jamaica (MPR Consulting) - The aim of any true

    Read More

  4. Yaadcore Ready for Welcome to Jamrock Reggae Cruise

    Dec 09, 19 01:15 PM

    Reggae recording artiste and Disc Jockey, Yaadcore, is ready to again be a part of the extremely successful Welcome to Jamaica Cruise which set sail this

    Read More

  5. “Kelissa performs Anbessa World Mixtape for the first time this weekend“

    Dec 04, 19 08:21 PM

    This Saturday at Skyline Levels in Jacks Hill singer/songwriter Kelissa Mcdonald will be performing for the first time this year since the birth of her

    Read More

[?]Subscribe To This Site
  • XML RSS
  • follow us in feedly
  • Add to My Yahoo!