Demarco Breaks New Ground For Dancehall in Tel Aviv, Israel
PRISM MARKETING CONSULTANTS | APRIL 14, 2014 || Ever since his emergence on the Jamaican scene seven years ago, musical chameleon Demarco has been a trendsetting entertainer and continues to break new ground for the Reggae/Dancehall genre. From being the first Dancehall act to perform in Ethiopia, the first to grace the cover of an Arabian magazine (Infuzion), the first to be nominated for ‘Song of The Year’ in Australia 2013 (Party Time feat. Samini) among a plethora of other accolades.
As 2014 unfolds the trend continues, come mid May the blonde-hair singer is expected to invade the central-west Mediterranean coast for a pair of shows in Tel Aviv, Israel another first for the artiste. This performance comes on the heels of his recent concerts in Dubai and South Africa to a combined audience of over 120,000 patrons.
When asked about the broad appeal of his music and what fans of the predominantly Arabic & Jewish country can expect the multifarious singer explained,
“They can expect an amazing show, I don’t perform, I entertain hence it will be nothing short of spectacular. I can’t speak for others but beyond the shows of Jamaica I am an ambassador for our music, therefore I always try to leave a lasting impact anywhere I traverse.”
Demarco says he is not intimidated by the language barrier because music is one of the few artistic expressions that are universal, it transcends all social barriers, be it class, colour, creed or geographic.
Meanwhile, with a full roster of activities for the Easter season Demarco is currently immersed in the studio working on material for his upcoming album amidst shooting his new online reality series dubbed ‘Talk Yuh Mind’.
Alluding to the album and the lengthy timeline Demarco says he wants to veer from the norm, but still provide an offering that fans and the wider populous will musically appreciate. The album will adopt an Alternative/Reggae format.