Phase one music and Rock STONE Media presents Serani's forthcoming album "Its Serani"
Multi-talented dancehall/reggae artist Serani is about to heat up the summer with his new album “It’s… Serani” available in stores and online May 22nd, 2012.
A resurgence of Serani’s infectious sound in the Jamaican core market crept into the mainstream and has now evolved into an album “It’s… Serani,” titled from his well-known catchphrase, is Serani’s follow-up to his debut album “No Games”. “It’s... Serani”, showcases a mixture of Serani’s recent proven club bangers such as “Naah Beg Friend”, “Make Me Stronger” and hit single “Skip To My Luu”, as well as the beautiful ballard “Sweet Love”, spiced with a number of exclusive tracks that uplift, energize and seduce.
“Give thanks to God and hard work pays off, that’s all I can say”, I have been putting in a lot of studio work and hope the fans accept the new material as they have in the past. It’s a very competitive environment but I’m just staying humble and focused and trying to make great music.” says Serani. "I've been touring all over the world and am blessed enough to have built a good fan base across many continents. Where ever I go around the globe my fans have been asking for another album so we decided to give them what they wanted."
The album consists of production from Serani himself, hit-making trio DASECA, Stephen “Di Genius” McGregor and other Jamaican hit makers. Features come by the way of Ding Dong, Raz ‘n’ Bigi, Ishawna, upcoming female act and ex-G-Unit beauty Olivia on the seductive “Rub Me Up”.