Want to get your music out to over 40k radio and sound system dis? CLICK HERE

Stay up-to-date with all that's new at Dancehallreggaeworld, Click Here to subscribe for my updates and don't miss a thing!  

I-Octane Extends Reach Beyond Music

by DHRW
(Jamaica & U.S.A)


Silver Factory Merchandising was created to build a platform for artistes, specifically Caribbean artistes, to generate an additional revenue stream for their brands in the ever changing music business landscape.


The company created a complete collection for its first client, reggae recording artiste I-Octane, that features clothing designs for daily use that his fans all over the world can feel comfortable wearing.

The collection, Design By Odyssy, also incorporates lifestyle items such as mugs, ashtrays and even a skateboard.

I-Octane stated that this was a way of investing in his brand.

"It's about brand development for me and my team along with opening additional revenue streams as a 100 per cent independent artiste. That's why I've kept investing in my brand. I know my worth based on my investments, and I know where I stand in the business, I'm a touring artiste with a strong brand name, so merchandising was natural step," he said.

He added that he believes this investment will be long term.

"Merchandising is a global business, so for me it's not based on revenue I can generate in Jamaica, but rather making money outside of the island, and investing back into Jamaica. As far as other artistes doing merchandise, I highly encourage it the way the music is set up. It's imperative for the artiste to do that to not only make income but keep building their brand."

Click here to post comments

Join in and write your own page! It's easy to do. How? Simply click here to return to Website Comments.

New! Talk to me
Was the information helpful? Something needs changing? I welcome your feedback here.

Great Articles You Might Have Missed

Please send us your Feedback, News, Photos, Press Releases, Music and/or Videos to our WhatsApp Number: 1-876-395-8008 or Email: necoflex@gmail.com

Not what you are looking for? Search the web for more Dancehall Reggae music information below...

Researched Information pages

Also connect with Dancehallreggaeworld.com on Social Media: 
Facebook | Twitter | Instagram | Youtube
Thank You!